Seo Ppt

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This slide covers local SEO technique as SEO strategy for education industry. Local SEO for schools include keywords optimization and NAP name, address, and phone number strategies.

This slide tabulates the major mobile optimization mistakes in SEO audit and tools to identify them. It also contains information regarding the corrective actions to resolve them.

This slide covers problem regarding SEO mindset in IT companies along with its solutions. It also depicts that the role of SEO is to align the online presence, including our website, content, and even social media presence, according to the guidelines of Google and other search engines.

This slide covers as local SEO strategy for healthcare industry. It also depicts that Googles search engine requires websites in the YMYL category to adhere to stringent quality criteria and ranks them based on their knowledge, authority, and trustworthiness.

This slide covers the goals of IT companies for doing SEO such as increasing organic traffic, leads, sales conversion, online reputation, brand presence, defining target market, better customer service, etc.

This slide covers dos and donts of the healthcare SEO such as creating landing pages with responsive design, optimizing for mobile, not taking backlinks from low quality websites, etc.

This slide covers what SEO means for Education industry and why it is different from other industries. It also depicts that educational websites require particular keyword searches for different institutions.

This slide provides an information regarding the major site errors in SEO such as DNS domain name server and server errors and robots failure. It also includes details of issues, useful tools to detect issues, and corrective actions.

This slide provides information regarding the major URL errors in SEO such as soft 404, 404, access denied, not followed, and non-www and www versions of URLs. It also provides details of audit tools to detect them and corrective actions to deploy to resolve them.

The purpose of this slide is to introduce the SSL certificate and its adverse impact if one doesnt install it. It also includes information about the multiple SLL certificates such as single-domain SSL certificate, multi-domain SSL certificate, wildcard SSL certificate, organization SSL certificate, and extended.

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The purpose of this slide is to showcase the classification of SEO based on techniques and ethical practices. The major SEO types that come under techniques classification are on-page, off-page, technical, and local SEO. In contrast, white hat, grey hat, and black hat fall under the ethical practices category.

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This slide provides information regarding the approach used for the hands-on activity to understand the concept of keyword research in SEO.

This slide covers how to write SEO-friendly header tags. It also depicts that Header tags provide structure and context for the articles

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